Module 1: Make A Lot of Videos

Course Goal: How to use FB Live to Grow your audience & convert people who watch into clients

Kick-off Logistics

Six sessions – 4 weekly + 2 bi-weekly

One bonus 1-1 session with me after the sixth session

Facebook group – post videos there – comment on others’ videos

https://www.facebook.com/groups/bigreachvideo/

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Make a lot of videos

– be transparent

– listen

entrepreneurs like to woodshed

– startups like stealth

commitment to program: 5 more sessions = 5 live videos

pottery making class story

– best pots came from group that made as many as possible

news reader story

– minimum viable product was greatly improved through many iterations

moral:

make a lot of videos – do it in public & get feedback

2 things

assignment:

– go live just to your people

– you want to engage and get feedback

introduce yourself

– practice

– every video ask a question

– prompt

Check-in – Stages of Collaboration:

resister – not feeling in alignment -creates resistance – low trust

skeptic – out of alignment – raises doubt

wait & see – waits for others before committing – conditional trust

experimenter – desires to experiment

co-creater – builds new meaning – willingness to transform reality – high trust

experimenter mindset – learn out loud

what do you need to see, to feel, to hear – to move closer to experimenter / co-creater?

assignment

– FB Live & share to group and say where you are – what you need to get closer

be brave and post to public then share to group

we can keep doing this check-in because you’re going to meet your resistance & skepticism again & again 😉