Module 5 Notes: Going Live with an Interview
Interview
– introduce your series, yourself, your topic of this segment and your promise (why people should watch)
– example of giveaway (Carrie giving away 1 month membership)
– ask for share
– introduce guest
– dive in
– actionable
– listen for things that your guest says you can turn into prompts – and ask for comments
– Call to Action > guest freebee + your own freebee
Ways to do interview
Two people in the same room
– place yourselves equal distance from the camera
– raise the camera up to eye level
– audio – two lav microphones with a splitter
– at the start take a moment to share your stream & have the quest share & ask your audience to share (offer a freebee to anyone who shares)
Facebook Live
Pro
– Facebook wants you to use their app so your video will be shown to more people
– it’s free
– it’s easy for your guest to share afterwards
Con
– you and your guest have to have an iphone, ipod or ipad
Facebook Live + Skype Call + Big Monitor
Pro
– still live via Facebook so same reach
– it’s free
Con
– You have to be sure audio is balanced between you and guest
Belive.TV
Pro
– nice features: different screen sizes for you and guest, banners & titles, screen share, displays comments & questions on screen
– allows up to 3 people at once
Con
– costs $ (but not that much)
– does not have same reach – will not be seen by as many people
Zoom.us
Pro
– easy to use
Con
– does not have same reach
– guest has to download Zoom app
– costs $$
Crowdcast.io
Pro
– Allows multiple streams – to Facebook, Periscope/Twitter, Youtube live + Crowdcast platform + your own website
– Collects emails from participants
– Has optional payment gate – if you want to charge $
– Interactive: Has Q & A display in addition to live chat
Con
– Costs $$$
– does not have the same reach on FB