Want to get someone’s attention? Here’s a great hack that will help you stand out in someone’s inbox…
Let’s say you want to connect with someone special. You could contact them via their email address, their twitter handle, their Facebook ID, their linked profile – but which route will get their attention?
We all know how well we respond to email from perfect strangers. We don’t open those emails.
But imagine if someone took the time to record a video with a personal message just for you – wouldn’t you be a little intrigued? Hmmm…?
Welcome to video email.
Send a standard email to a new contact and you’ll likely get no response. But send video email (that is personalized to the person your approaching) and you’re much more likely to receive a reply.
If you have a list of potential clients – send them a video email.
If you want to touch base with a current client (or former client) to keep yourself top of mind – send them a personal video.
If you need to reply to a client query – send them a video answer and catch them by surprise.
If you have a long list of emails to do – try sending a series of video emails instead – it’s more fun!!
If your email open rates or click-thru rates are not going so well – try video emails
You can learn how to send video email for FREE and in the next five minutes. Here’s how:
All you need are three things:
1. A relatively new computer with a webcam. Late model Apple imac, macbook or even ipad mini will work fine.
2. A good location. Quiet. Distraction-free background. Well lit with natural light. (Find a location where you can sit facing a window so that you are evenly lit from the front)
3. Recording software: I record messages using Zoom.us – You can get a free account and zoom will give you the best quality webcam video.
Make Your Video Email Short and Personal
Don’t talk for more than 60 seconds. Be personable and conversational. Smile. Thank the person your talking to.
Upload to Youtube
Upload your video to Youtube and save it as ‘unlisted’ so it will not show up in the Youtube search or public display.
Take the url of the video and paste it into the text of your email. Once you send your message, the thumbnail of your video will appear in the email and your recipient will be able to click on the image to watch.
Want lot’s more video hacks like this one?
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