Robb Gilbear

83. Screw Your Funnel with Robb Gilbear

You’ve likely heard this before: “In order to have a successful online business, you absolutely need a funnel!”

After all, a funnel promises to automate your business – magically bringing you clients while you sip piña coladas🍹on the beach, right?

The problem is that a funnel is impersonal. Your Funnel reduces your prospects to numbers.

You’re forcing people down a path and squeezing them, round pegs and square pegs alike, through a small hole.

Funnels treat people like cattle. 🐮 Or sheep 🐑

Enter today’s guest on the Standout CEO Show, Robb Gilbear, founder of GrowthHabit.org.

Robb suggests that instead of a funnel that you need to build a rocket ship where potential clients excitedly volunteer for the ride, enjoy the journey, and the clients who join you for the adventure stay with you for longer.

Buckle up – today we’re headed for the Milky Way…!

SUBSCRIBE TO THE PODCAST:

Apple PodcastsSpotifyCastBoxiHeartRadioAmazon MusicPandoraYouTube

Episode Resources

Connect with Robb Gilbear: https://growthhabit.org

Want to become the obvious choice to the right crowd & attract more clients on video? Check out: Mic Drop Moments – You meet just one time per month, via remote video interview, and the rest of your social media video branding is done for you.

Thanks for tuning into this week’s episode of The Standout CEO Show!

If you loved this episode and you’re loving The Standout CEO Show series, there’s one thing that I would love for you to do:

Tell one friend.

Share this episode with someone who you know who’s a creative entrepreneur, who’s building a stand out business and growing their personal brand.